What CMOs Need to Know About DEI

Guest: Cassandra Blackburn - Cory Haynes - Elisa Vincent Director of DE&I - VP Financial Services GTM - VP Global Talent Enablement, Sprout Social - Salesforce - Skillsoft

The road to true Diversity, Equity, and Inclusion (DEI) is not a destination, it’s a journey. It’s one that many B2B marketers have embarked on in the last year, and for the CMOs of CMO Huddles, it’s a priority. To help CMOs navigate that journey, we hosted a Bonus Huddle (re: a private panel and Q&A) on the topic with DEI experts Cassandra Blackburn of Sprout Social, Cory Haynes of Salesforce (at Talkdesk at the time of the huddle), and Elisa Vincent of Skillsoft.

The conversation was incredibly illuminating and insightful, so illuminating and insightful that we just had to turn it into an episode of Renegade Marketers Unite. In this episode, learn how 3 B2B organizations are making DEI real, where and how to recruit diverse talent, and how marketing leaders are advancing such initiatives with true allyship. Don’t miss it!

What You’ll Learn in This Episode

  • How 3 B2B organizations are driving DEI initiatives
  • How to recruit and where to find diverse talent
  • How to be a DEI ally

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